Introducing

Veasybl is a SaaS platform designed to help retailers showcase their partner brands' products directly on their e-commerce site.

Through a keyword-based bidding system, the sponsored products selected by the brands are displayed contextually in the search results pages. This mechanism captures qualified traffic and optimizes product visibility based on the user's purchase intent.

Based on the retailer’s first-party data, Veasybl can dynamically deliver personalized advertising content with each page load, with a response time of just a few milliseconds.

The retailer configures strategic advertising placements and selects the products from their catalog to promote. Partner brands can then create and manage sponsored product campaigns through the Veasybl platform, targeting specific placements and relevant keywords.

Veasybl also integrates an advanced reporting module, providing advertisers with detailed campaign performance data (impressions, clicks, spend, ROAS, etc.), enabling them to continuously optimize their advertising investments. 📈

With modern and efficient tracking technology, the Veasybl solution collects and reports in real-time the key performance indicators of advertising campaigns: clicks, click-through rate (CTR), cost per thousand impressions (CPM), cost per click (CPC), total spend, sales generated, and return on ad spend (ROAS).

How does veasybl work?

Veasybl provides a JavaScript SDK as well as an API to retrieve sponsored ads and collect the events necessary for analyzing campaign performance.

The SaaS platform offers two integration modes, providing flexibility based on the company’s IT constraints (software or infrastructure). Please refer to the following sections for more details on each option.

Client-side integrationServer-side integration